19. EMEK HEFFER – GLOBAL DIGITAL MARKETING DIRECTOR

A growing clean-tech company located in Emek-Heffer, is looking for a Global Digital Marketing Director.

Roles Definitions:
• Plan and execute digital marketing strategy for demand generation across different digital channels.
• Ownership of the corporate and eCommerce websites roadmap and functionality
• Collaborate closely with the eCommerce team members to increase sales and conversions
• Measure, analyze and optimize the company’s lead generation campaigns and additional marketing effort’s performance using Google Analytics and other tools.
• Conduct digital audience research to reach target personas accurately.
• Setup and deployment of technical infrastructure for websites, databases and tools required to automate demand generation processes and automation capabilities
• Improve the digital experience and maximize campaign outcomes by analyzing data and a/b test plans

Desired Experience:
5+ years experience in Digital marketing in global companies/startups.
B2B marketing experience.
High level of English.
eCommerce Marketing experience – Advantage
Managed PPC, SEO and marketing automation operations. Experience with inbound marketing strategy and ABM campaigns.
Creative approach for advertising channels and digital marketing metrics.
Experience working with data to make data-informed decisions and share insights.
Experienced in project management plans to ensure campaign launch dates are met- Advantage
* משרה מס׳ #135346 מיועדת לגברים ונשים כאחד

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