5. TEL AVIV – MARKETING AUTOMATION MANAGER

We are looking for a Marketing Automation Manager, for a technology company in the field of home maintenance.
Location: Tel Aviv (Near the train)

Responsibilities:
● Be responsible for all marketing communication strategy and automation in all channels:
email, sms, push notification, etc.
● Initiate and manage marketing activities and funnels aimed to generate user acquisition,
improve retention and conversion performance.
● Monitor activity performance and make recommendations for improvement.
● Perform A/B tests and analyze campaign results
● Be able to set monthly goals and KPI’s and be responsible for top-line demand from the
email and content channel
● Create a content strategy and manage our freelance content writing team to support the
company KPI objectives.
● Understand the customer journey, from first exposure and into life cycle, while
constantly testing and developing ways to improve it

Requirements
● Native English speaker level – MUST
● At least 2 years of experience in email marketing
● Previous experience with Hubspot or similar (Marketo, Pardot) – MUST
● At least 2 years of experience in English content writing for standard email/SMS communications, not blog posts.
● Strong marketing analytical skills
● Experienced in marketing to US customer base
● Knowledge of common email metrics and KPI’s
● Creative and strategic thinker who can identify opportunities for growth, and content
solutions to help achieve goals
● Can work collaboratively with different teams including creative design and developers
● Self-starter and team player with great energy and drive
● Self-motivated, creative thinker with a “can-do” attitude

* משרה מס׳ #134389 מיועדת לגברים ונשים כאחד

קו”ח למייל [email protected]
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